
Congratulations to Burger King. They’re the winners of this month’s award for most sexually-distasteful advertisement.
Everything about this ad revolves around oral sex, starting with the name “Super Seven Incher.” Then it moves on to the man-sized sandwich itself, which is covered with creamy mayo and perfectly lined-up with the model’s open mouth. And, of course, just in case Burger King’s been too subtle about the oral sex references, the big, bold headline says, “It’ll Blow Your Mind Away.” (wink, wink)
And then we conclude with this suggestive copy:
“Fill your desire for something long, juicy and flame-grilled with the NEW BK SUPER SEVEN INCHER. Yearn for more after you taste the mind-blowing burger that comes with a single beef patty, topped with American cheese, crispy onions and the A1 Thick and Hearty Steak Sauce.”
Damn, we can’t wait for the ad when Burger King introduces tacos.
(See also, Try explaining this new Quiznos commercial to your children)
Source: Gawker.com
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Update: “Burger King Corporation (BKC) values and respects all of its guests. This advertisement is running to support a limited promotion in the Singapore market and is not running in the U.S. or any other markets. It was produced by a locally-based Singapore agency and not by BKC’s U.S. advertising agency of record, Crispin Porter and Bogusky.”
Oh, now we feel better.
How many blonds are native to Singapore?
Its not about having blonds in Singapore. As a very dark haired Italian I can assure you that attraction of opposites works. I almost laughed hysterically when my mother, back in 1973 suggested she could send for a male cousin to be my husband! I married a man who is 6 ft tall, blue eyed pale of skin and light of hair. He is Scots-English in ancestry. What is sex appeal isn’t always what stares back at you in the mirror every morning. This makes sense but the innuendo is getting less and less subtle.
I am just plain weirded out . I know that is not my usual quality of prose, but what can I say? So far today.. I’ve been reading on a blog that Michael Jackson was a genius, pivotal to our era, and other exorbitant praise, I would shower On Michaelangelo & Leonardo Di Vinci and a few others through out history.. now, another blatantly sexual sandwich commercial and I just called my dear husband a lier for telling me Brittany Spears is going to act in a holocaust movie. (so I owe him a kiss and an apology. ) My husband’s comment “You think I would make up something that stupid and implausible?”
I need a time machine, dimensional vehicle or a star ship. I am sure one of those modes of transportantion is now possible, all other impossible things are becoming true.
I am leaving this nut house.
Sounds like you need medical marijuana. I hear that cures all.
Doubt that!
No..drugs won’t do it. They only mask the problem and there are cheaper ways to escape. (knitting, reading, sewing,etc.)
I need a few days off the news. Complete news blackout. Till the mourning period of MJ is over, perhaps. Keep news and time on the computer down. I find the news is like relatives coming over…Its fine in small dosages but too much is entirely too much.
Have you ever read Robert Heinlein? It is scary how very close to presentient he was.
This whole century, is going to be one, I suspect, that is acceptable in small dosages but resembles a nightmare when lived day by day.
I guess they’ve got to do something to lure in customers. I haven’t eaten at a Burger King in years. Ick. The same for Quizno’s and their tasteless, idiotic sexual innuendo commercials. I would never, ever eat at either of those establishments. That goes for Hardees and their stupid commercials, too!
Why would anyone – even in Singapore – have an appetite after crap like that? Does EVERYTHING in our world have to be sexualized? It’s like the whole world is a giddy teenager full of raging hormones.
Regarding Brittany Spears “acting” in a holocaust movie, I wonder what part she’ll play? Gee I wonder what’s next? Ozzy Osbourne starring in Hamlet? At least Ozzy has a believable accent!
My husband and I watched part of “The Man Who Knew Too Much” last night. Thank God for DISH network.
Actors/actresses today are just window dressing (and precious little of that) with no substance.
I marginally know how Ozzy Osbourne is if he EVER touches Shakespeare – and especially Hamlet ! (painted myself in corner didn’t I?) LOL what an awful image. They should sell a brand of ‘brain soap’ just for such moments.
“Wash out memory and forget the images you dislike!” (maybe like the digital programs that fill computer hard disks with 1s and 0s?)
The way I understand the plot it is going to be a science fiction story. A time traveler (Miss Spears) goes back and falls in love with a man in concentration camp. How this poor times traveler is persuaded to go to a concentration camp for research, I do not – what happened there is well documented and I would think if you owned a time machine you could find a real mystery or two to solve! They fall in love, the Nazis find out and they die. Don’t know how – I suspect it may be gun fire but in such a twisted story, well, anything is possible.
http://hotair.com/archives/2009/06/27/and-you-thought-disaster-movies-were-out/
I love time travel stories – the mix of history and science is irresistible to me, but this isn’t going to be worth used kitty litter.
I wonder if it isn’t that advertisers just don’t have the wits and general intelligence to think up new selling points and ways of appealing to the public (You really, really need this sandwich, you need come in here at noon and eat IT and, by the way, your life for today is fulfilled, and you might even meet this cute blond girl and get…etc.)
After 25 years of trying to sell sandwiches – where do you go, what to say new?
Sex appeal/innuendo is just the easiest way – remember they have to sell the commercial to the company that needs an ad and then the ad has to work and sell goods (food,etc) to the public. So what does Burger King want to say and look like? The company’s executives may actually think this will see their goods.
Mia, society goes through cycles/pendulum swings. I think you may have something when you say “It’s like the whole world is a giddy teenager full of raging hormones.” which is really remarkable because I keep reading our entire society is also AGING!!!!
Actors/actresses today are just window dressing (and precious little of that) with no substance.
Mia
Sadly your characterization here applies to so many others. It is hard to spot the genuine article just about anywhere with all of the empty suits walking around.
I would have to say Johnny Depp is one of the few modern actors I really have respect for… of the women, I can’t think of one.
Maybe I will later on. Nicole Kidman isn’t bad in “The Others” ????
Depp’s Characterizations are sometimes unbelievable – just excellent at everything, even when the movie isn’t, itself, excellent… Jack Sparrow would have been cardboard without his skills to infuse some life into the archetypal pirate.
I like Bruce Willis – fine actor, love his action movies.. And Mel Gibson – wonderful actor.