"Sssssh. Please don't tell advertisers about this debacle."
Fox News gave CNN and MSNBC a good, old fashioned whuppin’ in April.
They beat CNN and MSNBC combined every hour of the day from 6 a.m. to midnight in Total Viewers and the all-important Adults 25-54 demographic.
Fox dominated across the board. They laid claim to the top eleven cable news programs in Total Viewers. They also took home 12 of the top 15 shows in the 25-54 demographic.
MediaBistro.com gives more details:
From 9amET on, every program grew by more than 60% in the demo. The 5pmET hour, now occupied by Glenn Beck, is up 212% in the demo and up 128% in Total Viewers. Your World with Neil Cavuto is up 102% in the demo and up 60% in Total Viewers. On the Record with Greta Van Susteren is up 75% in demo and up 55% in Total Viewers. Also in demo: FOX Report is up 75%, Special Report 70%, The O’Reilly Factor 74% and Hannity 64%.
Fox & Friends has now been #1 for 90 consecutive months, Studio B with Shepard Smith for 80 consecutive months.
Fox News is now has the second highest number of Total Viewers on all of cable television. And they’re set their sites on toppling the long-time number one-rated USA Network.
Keith Olbermann immediately curled up into a depression-induced fetal position and has yet to come out of it. MSNBC may need to air reruns of Olbermann’s Countdown program until he recovers.
Source: MediaBistro.com
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I’m really confused as to how Matthews stay on the air. I almost suspect NBC is so liberal they are subsidizing him, they can’t possibly be making money on his show.
Chuck, I you really look at BSNBC & the wagebill conected to people like Matthews, Special Ed, BathTubBoy aka Olbermann, & Maddow, you would scratch your head in amazement. Olby is reportedly paid $7million plus a year, but gets his @$$ handed to him in the ratings. I don’t get it.