Latest radio ratings show Rush rules the roost

by editor on April 18, 2009

When it comes to ratings, Rush Limbaugh is not blowing smoke.

When it comes to ratings, Rush Limbaugh is not blowing smoke.

Rush Limbaugh and Sean Hannity seem to leave all the other talkers in the radio ratings dust. And although Limbaugh’s lead over Hannity appears slim at first glance, deeper analysis shows that Rush leaves Hannity in the dust, too.

Talkers Magazine says Limbaugh has “a minimum” of 14.75 million listeners who tune in at least once per week. Hannity comes in a close second with 13.75 million.

Limbaugh’s achievement is even more remarkable than it may seem because Hannity’s potential audience is much larger than Limbaugh’s.

Hannity airs 3 pm-6 pm EST. So his entire show airs in radio’s “primetime” in the East and portions of it air in “primetime” everywhere except the Pacific Coast.

Limbaugh’s program airs noon-three pm EST, a virtual dead zone for radio. One of the reasons for his success in syndication is that he brings his affiliates a highly-entertaining, highly-rated program that makes that makes it easy for them to sell advertising time in a daypart on which they used to lose money.

Here’s a complete list of the Top 10:

Top Ten Radio Ratings Rush Rules

One other comment:

Ed Schultz has 2,500,000 listeners? OK, now we think the whole survey may be bogus.

Source: Talkers Magazine via LARadio.com

{ 69 comments… read them below or add one }

whiskeyriver January 27, 2011 at 8:08 am

Like or Dislike: Thumb up 1 Thumb down 0

I’m starting to feel old around here. I started listening to Rush over 20 years ago and even though my work kept my traveling a lot I usually found a station that aired his show.

The other greatest radio show host was Paul Harvey. I first heard his show in 1969 and became an instant fan. It was a sad day in AM radio history when he passed away.

editor January 27, 2011 at 8:23 am

Like or Dislike: Thumb up 1 Thumb down 0

Loved his closing:
“Paul Harvey … (long pause) … “Good day.” (pronounced “guh-day”)

whiskeyriver January 27, 2011 at 8:45 am

Like or Dislike: Thumb up 1 Thumb down 0

With a high emphasis on “day”! I also liked the “Rest of the Story” thing he did. Great information and so usefull for us trivia buffs.

DJ January 27, 2011 at 3:40 pm

Like or Dislike: Thumb up 0 Thumb down 0

Yes!
“The Rest of the Story” was almost mesmerizing at times. His voice was soothing and he could tell a story like no one else. When I’d drive and listen to The Rest of the Story, I’d have to pay close attention to my exit or I’d miss it.
It was a sad day indeed when he passed away, but I also feel sorry for a whole generation of kids/people who have never heard him.

peter graminiano April 28, 2011 at 5:15 pm

Like or Dislike: Thumb up 0 Thumb down 0

I remember back in 68 when Paul Harvey blew the entire Blackhawks team. It was awesome!

dl thomsen June 12, 2011 at 5:40 pm

Like or Dislike: Thumb up 0 Thumb down 1

Rush vs Paul Harvey. Harvey is a class act; a true gentleman. Limbaugh is a show person. While his ideology is heartfelt and comes from his core, his personal life proves his ideology stops when his hedonistic needs come into play. Limbaugh is a recovering dope head. He is deaf as a result of his addiction and has remarkably overcome that impairment. Compared the two, both are great broadcasters and both have well rooted philosophies. Only one of these gentlemen was a healthy human.

Jim Webster June 13, 2011 at 11:27 pm

Like or Dislike: Thumb up 1 Thumb down 0

I don’t think Rush Limbaugh would trade places with Paul Harvey right now. Rush admired Paul and when Rush started, Paul was on top of the heap. Within a few short years, Rush was on top of the heap. As far as I know, Paul did stories, commentaries and commercials, quite different from hosting a three hour, radio talk show, five days a week. They were both good in their own unique way.

Jim Webster June 13, 2011 at 11:07 pm

Like or Dislike: Thumb up 0 Thumb down 0

I watched the debate tonight. You heard it here first. A Romney-Bachmann ticket would and should win over Obama-Biden!

Neal July 25, 2011 at 8:19 pm

Like or Dislike: Thumb up 0 Thumb down 1

Rememer that Rush and his ilk are on more stations because the old laws that forbid the ownership of multible stations has been over-turned by the powers of the Crapitalist who buy all the stations such as “The Murdoch”.

danybhoy July 26, 2011 at 3:25 am

Like or Dislike: Thumb up 0 Thumb down 0

You would’nt be talking about other “crapitalist operations like NBC-U, which have about 20 channels on my satellite tv lineup? Same for Viacom & Turner. Besides, NPR has how many stations nationally? You know, state controled media? Plus, tell me why NPR can broadcast to Americans when Voice Of America cannot. VOA is not allowed, by law, to broadcast to the homeland because it’s deemed to be propaganda. NPR ain’t too far behind, & it should’nt be getting tax dollars. Nor should it while working with DIRECTLY with groups like Propublica…

http://www.propublica.org/

…funded by the Sandler’s of NYC. They are as hypreractive politically as George Soros & & Peter Lewis of Progressive Insurance.

Ed October 17, 2011 at 3:19 pm

Like or Dislike: Thumb up 0 Thumb down 0

Why is Howard Stern not on this list?

Kip Hooker October 17, 2011 at 5:13 pm

Like or Dislike: Thumb up 0 Thumb down 0

Is Howard Stern back on terrestrial radio?

Pete March 3, 2012 at 3:53 pm

Like or Dislike: Thumb up 0 Thumb down 0

Rush has turned into America’s ass hole. Ican’t believe I used to listen to him and trusted his judgements.. after his doping period he turned into a jerk

I guess when you got money you act like an ass…. tell Hannity to cut the dord and drop his Rush ass kissing

Sidekick March 3, 2012 at 3:56 pm

Like or Dislike: Thumb up 0 Thumb down 0

So what did Rush say that has you turned against him? I havent listened to him for a while.

Alien March 3, 2012 at 4:06 pm

Like or Dislike: Thumb up 0 Thumb down 0

There are far more reasonable and well-informed conservative voices out there.

Alien March 3, 2012 at 5:42 pm

Like or Dislike: Thumb up 0 Thumb down 0

Rush lover, or someone who doesn’t think any conservatives are reasonable and well-informed? Or xenophobic alien hater?

Joe April 2, 2012 at 4:58 pm

Like or Dislike: Thumb up 0 Thumb down 0

Ed Schultz has 2.5 million viewers? I would have thought more people would listen to him considering about 50 million americans are on some type of welfare. MSNBC, Obama, Ed Schultz and the rise of the the welfare state. Somehow these four subjects fit together like a perfect puzzle.

{ 1 trackback }