We hate the media, but we love Richard Branson’s uncanny ability to manipulate it.
Branson’s Virgin Atlantic airline is celebrating its 25th anniversary with a new TV commercial. It features a sexy, red-suited female cabin crew walking through an otherwise gloomy airport prior to the airline’s inaugural flight in 1984.
Great Britain’s Advertising Standards Authority has received 29 complaints that the ad campaign is sexist and insulting to women. The complaints say the campaign uses sex to sell the airline.
Egad, gadzooks and forsooth! (Do they still say that in England?). Richard Branson using sex to sell? They must be mistaken.
We say, let’s make Richard Branson a citizen and elect him president (Don’t send letters — we know it would be unconstitutional).
Seriously, this is a guy who could say, “Yes we can” and really mean it.
View Comments (2)
The Virgin(on the ridiculous)Atlantic advert with the swathes of model-like stewardesses and a few decent looking actor-pilots is soooooo sexist and quite frankly insulting to anyone with an IQ over 20!!! This is Branson's knee jerk reaction to the media frenzy over the real, GORGEOUS, George Clooney look-alike BA pilot who saved the Beijing to Heathrow flight when it fell short of the runway in March 08. The public swooned over BA's (REAL) gorgeous pilot and Branson could not stand it. Hence this crap, cheesy attempt to win over the brain dead. Oh dear, oh dear!
Those were the good old days. It may sound sexist but now flying is like a flying Dennys. Give me the young girls with the tight skirts of the old days!