Conservative talk radio is toasting with champagne, but lib talk radio is just plain toast.
Radio insiders expected the ratings to show growth with a Democrat in the White House. But the actual numbers are exploding far beyond anyone’s expectations.
Brian Maloney’s Radio Equalizer is a great site if you’re interested in an insider’s view of talk radio. Here’s how he reports the most recent results in the nation’s top markets:
In New York City, WABC has experienced huge gains during Rush’s noon- 3pm timeslot: from 4.6 to 6.7 overall (12 and older) share, good for first place overall in the nation’s largest market. Rush’s Big Apple listenership is now estimated at 693,000.
In the second-largest market, Los Angeles, KFI-AM has surged into the number one position (all listeners 12 and older) from 9am to noon, with 618,000 listeners, a 4.6 to 6.0 audience share increase over three months and an even bigger males 35-64 (4.6 to 6.3) move, to take first place there as well.
Chicago, saw another huge move, with Rush affiliate WLS also taking first place during his timeslot (12 and older), from 5.2 share to 6.9 and a total local listenership of 396,700 in the third-largest market.
KSFO / San Francisco saw similar results, despite the extreme-left bent of the Bay Area: 4.7 to 6.0 share, now ranking second overall and with men aged 35-64. Total audience: 346,000.
In Dallas – Fort Worth, 4.8 to 6.4 men 35-64 and fourth overall (12+), 3.5 to 4.5. Cumulative audience: 250,000.
Houston’s results were truly blockbuster: 6.0 to 9.8 overall, ranking number one with a bullet and audience of 382,300. Men 35-64: number one again, from 8.6 to 12.2 over three months. Adults 25-54: first place, 4.6 to 8.7. Women 25-54: 3.7 to 8.3 again good for a top ranking.
DC’s WMAL also saw Rush-related growth: 4.1 to 6.7, good for third overall and an audience of 155,300. Men 35-64: number one with a staggering 6.4 to 13.4 move.
In Atlanta, Rush has helped WGST fend off an enormous competitor, WSB-AM, with a similar 4.0 to 6.2 upward move, good for fifth place overall and a total audience of 473,500. The results are better in the male 35-64 demographic, surging from 5.5 to 8.0 share.
Bucking Detroit’s recent Democratic voting trend, Rush’s performance on WJR-AM has been more significant than ever, moving into first place with a 5.8 to 9.6 jump. Men 35-64: number one and 11.6 share. Total audience: 253,000.
Hey, turn down that conservative talk radio show for a second. Hear that dull thud? That’s the sound of lib talk radio hosts pounding their heads against the wall.
Source: Radio Equalizer
Subscribe, tweet, share, tell a friend!
Browse before and after this article
Teen girl charged with child porn for posting nude photos of herself
NEWER: Bold Obama program simultaneously ends global war on terror and clear speech
Related Posts
- Latest radio ratings show Rush rules the roost
- President Obama and the press laugh at the thought of Rush Limbaugh’s kidneys failing
- Glenn Beck says he’s no Rush Limbaugh, but the ratings say he may be Bill O’Reilly
- Glenn Beck ratings skyrocket, Olbermann up, Maddow down, has anyone seen CNN?
- Obama wants to crush Rush
{ 1 trackback }
{ 9 comments… read them below or add one }
I love how the libs are saying “Well, the fact that Rush is getting higher ratings is better for us because it’ll show people how the Republican party is!” Thing is, they think by exposing more listeners to Limbaugh that somehow they will gain more votes, but it’s more likely that a new listener will go “Hmm, I never thought of it that way” and be more likely to vote conservative.
Man, this trend is so unfair to Lib radio. Perhaps we should have a law passed to even the playing field.
AtomicLibSmasher – “Well, the fact that Rush is getting higher ratings is better for us because it’ll show people how the Republican party is!”
I’d like to believe that that’s what the libs are saying. In truth they really KNOW that if more people listen to Rush, they’ll become more conservative and starting voting against them. That’s why, as Tom suggests, they need to “level the playing field” with the “Fairness” Doctrine or whatever.
http://VocalMinority.typepad.com
The Jewish Republican’s Web Sanctuary
Yep, Eric. That’s how it is, because nobody really wants to listen to liberals so they lose in the market of free ideas. Hence why Err America went bankrupt.
What is utterly hysterical about this is that liberals WANT people to listen to Limbaugh. Limbaugh’s ratings are even below Bush’s as a result. When you take out conservatives Limbaugh is one of the most loathed people in America. At the same time, Obama and the Dems popularity went UP. Rush has got you idiots right where he wants you. And he is laughing all the way to the bank.
Long live Rush “Party Before Country” Limbaugh as head of the GOP. This is the gift that keeps on giving.
(Okay, thought I’d be nicer and pull the first paragraph, but FR, please don’t post our full articles, just the excerpts)
And one other thing, one of the boys of our hood has something he’s been wanting to say. Pass it on back to our friends at the FreeRepublic.com:
We Be Pimping The FreeRepublic
At the IHateTheMedia hood we be called a lot of shiat, but this is somethin’: Blog Pimp! That’s right, Mr. Freeperman done call us Blog Pimp.
Ay yo trip, why you diss us, honcho? What’s the 411? Your peeps and us, we had a thing going on–they be lovin’ our stories big time, man, in the Blogs crib like you told us. Then, outta nowhere, you done shut the door on us. What’s got us buggin’ is it were right after sharing the “Stewardess porn” story, but hell, it ain’t had no sex in it bro, were just a cool title. Read it.
Word out to the boys in the Freeperhood, we ain’t dissed you, and be missin’ ya’all.
I should be as unpopular as Rush, Scy! That would be living, yes sir, that would be living!
I am a FORMER Obama support and now I guess a FORMER liberal. I ask for everyone’s forgiveness for my mistakes. I will no longer support Obama. He has now shown his true colors and I among several members of my family and friends will no longer support him or the democratic party. We are ashamed that we ever did.
Feel the same Acey. Ayers, Jones, Wright! Three strikes your out. Libs are running scared. Unions feel betrayed. Public Option coming out of BO’s mouth next week. Older Americas scared and rightfully so. Let me read these comments again from the libs: “we have the conservatives and Limbaugh just were we want them”. First place, double audience! Thank you we will take it.